TY CRAWFORD
MULTIMEDIA PRODUCER | PHOTOGRAPHER | DESIGNER
linkedin.com/in/tycrawford
// BACKGROUND
Multimedia designer and graphic artist culminating over 12 years of photography, web design, and development. Self starter with a passion for data-driven design to promote personalized brand awareness and deliver measurable results. Spearheaded extensive instructional design and course development initiatives to enhance user experience within major universities.
// CONTACT
// WORK EXPERIENCE
Multimedia Designer
Stone Road Media – 2018 to Present
Collaborate with design teams, marketing managers, and project stakeholders to produce data-driven multimedia solutions to increase web-traffic and sales for a variety of clients within the outdoor industry.
- Provided web solutions and develop web sites and web applications based on specific business needs for promotions, presentations, customer service and online services.
- Redesigned webpages based off of user analytics reports to increase user experience and eCommerce sales.
- Managed a code repository to share code snippets between creative team.
- Designed product packaging for THRiL USA, including Palmetto State Armory deal.
- Proposed and implemented new site content architecture and navigation scheme for company website redesign.
- Perform on-going maintenance for more than seventy existing client websites including text and graphic updates as well as provide design solutions and strategy.
Interactive Digital Media Developer
American Public University System – 2010 to 2018
Produced e-learning assets on a team pioneering the design and development for the university’s highest technology initiatives.
- Worked with various project stakeholders to develop interactive scenarios from concept, design, to final product.
- Helped develop and implement an e-learning framework (eLF) used to revamp all university courses.
- Developed 200+ courses using eLF within 12 months.
- Produced over 100 – 30 second animated video trailers for courses within 4 months.
- Awarded the APUS innovation award for Commencement Web App (2011).
// EDUCATION
B.S. in Digital Media Design
West Liberty University – 2009
A.S. in Digital Media Design
Jefferson Community College – 2007
Professional Certificates
REC School of Audio Engineering – 2006
Audio Engineering and Sound Design
Advanced Audio Engineering and Production
Troubleshooting and Maintenance
// TECHNICAL SKILLS
Lighting (10+ years), Tumult Hype (5 years), GruntJS (2 years), Logic Pro X (6 years), Pro Tools (6 years), Instructional Design (8 years), Git (2 years), WordPress (8 years), 3D (7 years), Project Management (8 years), Adobe Captivate (8 years), Adobe Premiere (10+ years), Enfold Theme (5 years), WooCommerce (5 years), Graphic Design (10+ years), Indesign (5 years), Photoshop (10+ years), HTML (9 years), UI/UX (7 years), CSS (7 years), Blender (7 years), Marketing (5 years), After Effects (10+ years), Animation (10+ years), Adobe (10+ years), Illustrator (5 years), Analytics (5 years), Cameras (10+ years), Learning Management Systems (8 years), LearnDash (4 years), Articulate (2 years), Video Compression (10+ years), Accessibility (8 years)